Gateway to Hope
Communicating the need for breast care to women often focused on the needs of others.
OBJECTIVE
Gateway to Hope needed their brand identity to resonate deeply with patients, providers, community members and donors, and authentically reflect their mission: to serve as a catalyst for change by breaking down barriers to affordable, quality breast healthcare and empowering people to live full, healthy lives.
The goals
- Build awareness
- Increase patient acquisition
- Deepen outreach efforts
- Expand corporate partners
- Update overall brand
STRATEGY
We needed to evolve the Gateway to Hope brand by crafting compelling messaging and updating their visual assets for use across all touch points. To make it easier to apply the updates as new needs arise, we would create turn-key deliverables that empower the GTH team to create their own materials with ease and consistency.
Working with Werremeyer is always seamless, and the results consistently deliver the right message to the right audience.
– Katie Manga | CEO – Gateway to Hope
OUTCOMES
We elevated the Gateway to Hope brand visuals for use across their website, marketing materials, digital marketing, social media, and at events. Additionally, we developed a brand system and ready-to-use assets the GTH team could leverage while maintaining brand consistency.
Key results
- Women served grew from 400 to 700 in one year
- Web traffic increased 200%
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Ready to elevate your brand?