
Insights


The All-Important Execution Phase
We’ve arrived at the Execution stage; the Discovery is complete, the Strategy has been set, expectations aligned and the team is in place. Now we turn theory into practice.
Skimp On Strategy At Your Own Risk
It’s easy to find countless quotes about how important and vital strategy is; the greatest minds in modern marketing agree–strategy is essential.
Don’t Sleep On Discovery
Our clients expect exceptional creative solutions from us. And at Werremeyer Creative, that begins with exceptionally–thorough Discovery.
Landing Page or Microsite?
We’ve put together some overall truisms and best practices to that help us answer that question and successfully navigate this fork in the strategic road, and we’re happy to share.
Does Your Printed Healthcare Publication Have Multichannel Appeal?
Get the most out of the printed publications you produce by turning them into digital content. Then you can share them with your multichannel networks via email and social media.
The Neuroscience of Creativity
Thanks to ongoing research involving neuroscientists, philosophers, audiences and artists, we’re likely to discover much more about the ways creativity enhances our lives, changing our bodies and our brains.
Werremeyer Paper Cranes Project
Ask anyone and they’d probably agree: Good things come by the thousand. A picture is worth a thousand words. No matter how cliche the phrase, there’s still magic in the ...
Work Smart, Win Big.
In a year in which there were a record number of entries in GD USA’s annual Health+Wellness Design Awards, and in which interest in the subject was extremely high for obvious ...