DIGITAL MARKETING DIRECTOR

Libby Wilson

Libby, who rejoined the Werremeyer Creative team in 2019, directs digital-marketing strategy, campaign implementation and reporting for a variety of clients. She is also involved with brand strategy and new-product launches for multiple projects.

Libby has more than 25 years of agency and corporate experience in brand development & management, strategic planning, intention/data-driven marketing and digital & social-media advertising. She is a digital, traditional and brand-marketing expert focused on producing goal-driven strategies that promote engagement, provide insight and drive results.

As the head of equine marketing for Manna Pro Products (2013-18), Libby was responsible for brand, traditional and digital marketing on an international basis. As the senior search director for MEC Global (2008-11), she led multi-million-dollar search and social-media campaigns for small to Fortune 50 global brands like Michelin North America, Shell, Bayer and Kimberly Clark.