Tag: execution

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Marketing Under The Microscope: Time To Optimize

In marketing, the work is never done. Our job as marketing experts is to analyze how the initial idea is performing. The next step: optimize.

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The All-Important Execution Phase

We’ve arrived at the Execution stage; the Discovery is complete, the Strategy has been set, expectations aligned and the team is in place. Now we turn theory into practice.

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Skimp On Strategy At Your Own Risk

It’s easy to find countless quotes about how important and vital strategy is; the greatest minds in modern marketing agree–strategy is essential.